New site usage statistics

January 5, 2009

After a few days of visits to our new website, I was happy to see some good reports in our analytics program.

Some fun statistics: 2008 – 2009 Comparison

Prospective students on the prospective student page:
Up 327%

Bounce Rate (people leaving immediately after viewing 1st page)
Down 146%

% Exits from the home page:
Down 89%

Time spent on Home Page:
Down 51% (this is good, it’s a landing page that doesn’t have the info they came for – we want them to go to another page to get that)

We’ll continue to monitor the performance and usage, but these early reports are promising.